A failure in fact checking: Misleading mailer costs political consultant beaucoup bucks
A Florida consultant has agreed to pay $50,000 to a Santa Rosa County Commissioner over a hostile direct mail piece. Further lawsuits could draw in other political professionals and the developer funding the advertisement.
Attorneys for Santa Rosa Commissioner Kerry Smith reached a settlement with Mark Zubaly of Direct Mail Systems for $50,000. That came after a suit alleged inaccuracies in campaign literature that dug up decades old accusations against Smith and tied them to a local tragedy. Now attorneys plan to sue Edwin Henry, who Zubaly identified as the financier behind the piece.
The mailer, funded by the Zubaly-chaired Nature Coast Conservatives, on one side shows a mugshot from 2005...
